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026: Michael Fishman of BehaviorCon | How to Leverage Consumer Psychology and Tap into Consumer Behavior

by John Corcoran | Jul 24, 2013 | Podcast

Do you why consumers act the way they do? Billions of dollars a year in transactions depend on the answer to this question.? Fortunes have been made and lost betting on consumer behavior. Michael Fishman knows more than most people about consumer psychology and...

John Corcoran knows his stuff."
--Michael Port, author of Book Yourself Solid

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