Sally Dominguez | The Inventor’s Mindset, Scaling Innovation, Singularity University

Sally Dominguez  4:28  

Right. So So as an architect, you know, one of the one of the things you get to do that you take for granted and you don’t realize other people a lot of people can’t, is you have this amazing ability to visualize you visualize in three day you in your brain you’re walking through, you’re visualizing it in the room or whatever it is, right. So as you design a house, and I would design like the interior, I designed every little aspect of design the God and customize it for the family. Unit product is really just the repeated version of that. You know what once you have done it costs Then Then I started thinking, we know why am I doing it for one family, like, imagine if I could be coming up with solutions that were products that were repeatable, that could roll out on an assembly line. So, so I did a lot of houses for a lot of people. And, but I really was more interested. And that’s continued. That’s why I really was more interested in impact. And I needed to get my my ideas and my design solutions out to more people and product was kind of the logical way to do that.

John Corcoran  5:27  

I guess it’s kind of a transition throughout your career from architecture for one family, one home, to product for many people to and we’ll get to in a moment, but to design thinking and adventurous thinking and mindset, which really can affect whole communities or whole generations of people and it’s really about helping masses of people to think creatively and come up with innovative design.

Sally Dominguez  5:54  

Absolutely. I mean, you know, I a couple of years ago, I’m turning 50 tomorrow. I still copy birthday. That thanks night, get my head around it. But a couple of years ago, I started thinking, you know, what do I want my legacy to be? I built 38 houses, that’s great. But that’s not a legacy. I had great kids, that’s great, but they’re themselves. And I thought, you know, what I want to do is impact as many people to feel as creatively confident in this willing world as possible. So you’re right. It’s gone from, you know, I can affect one family to, you know, I can do some limited production, and I license my stuff to get it bigger. And then I thought, you know, what, it’s got to come from the people themselves. And so that’s way you move logically into how does this visualization is curiosity in this kind of competence with the unknown, and how does that translate into a strategy for everybody, right, everybody,

John Corcoran  6:43  

and I want to get to that, but first, the nest high chair, and also the rain water hog. Those are two of your successful products. How did the ideas for those come about and explain to the audience what they were or what they are? So I’ll

Sally Dominguez  6:56  

start with a visual of the nest high chair because it’s a funny one. I was having a baby. I had seven houses being built when I was about to give birth to this child because of course, I just assumed that you pop the kid out and just kept working. Turns out, that’s not how it works.

And I was like, I’ve got this anyway.

I had the baby and we all sorts of complication. So there’s dramas and I’m holed up in this one bedroom flat on the third floor, and my clients are coming to my house. I had to close my office, it’s to make completion Mazal they’re coming up the stairs. They’re rolling into my room, and they’re in the middle of the room is this horrible? Big, you know, blue and white vinyl chick iframe hijack? I think everybody knows what I’m talking about. or you don’t if you’re young, because now there’s good stuff. But at the time, people had these very nasty looking blobby vinyl hatches, you literally had to hose it to get the gun, you know? Yeah. And it was like a babysitter, you put the kid in, bolted in and basically can leave it for that. So um, so I really quickly realized I needed to have this thing clean when people came over and couldn’t work out how you did it. So I started thinking, What if you had something that in a single swipe could be claimed that was super safe for a kid. And if you think about a swipe with one hand, you swipe, you know, it’s kind of a circular motion. So I thought, if you want to enclose a swipe, you probably enclose it in a sphere. So I started thinking about a motorcycle helmet, you know, what if you basically took a motorcycle helmet and you put a kid in it, then it would almost be immobilized by the scoop. And I actually at eight months pregnant been at an opening of a very beautiful designer factory and sat in this chair. So if anybody knows I was the globe chair, so it’s a 60s chairs round and you sit in it you literally kind of get out. I thought how interesting this has got a safety aspect to what we put the kid in that and then I wanted it in the most compact and the most cleanable base possible sit this thing on the base. So instead of this huge tripod, I thought What about a wine glass? So what you essentially got witness chair was an invalid motorcycle helmet on a one Glospace glass base was steel so that it never got grubby and it could work outside or inside and it wouldn’t do over generations. And the top scoop thing was in Rome, all the plastic and then in fact, even the tray the tray flipped up and down just like the motorcycle visor, I’m sorry, came up with this and everybody said not that’s impossible, it won’t work. And I kind of felt like it would. So I went to a writer molding factory and I worked out how to make it and I accidentally invented a new finish in write them all the plastic and this thing came out and you know, Jerry Seinfeld was one of the first he paid I think 1200 dollars to get this thing’s because we didn’t blood packet or anything was very large. How

John Corcoran  9:42  

did he hear about it?

Sally Dominguez  9:43  

Uh, we were you know, it’s funny. I did one of those classic micro business things I’ll Bill’s a photographer. He saw me carrying it some way the moral of it. And when that’s incredible, I want to photograph that. And I said, you know, I’ll try do you want if you give me some photos, he took amazing heroes. shots with little kids sitting in it. beautiful photos, and I would just published everywhere. Everybody that saw it, it was very sort of style was very modern. And bear in mind, john, this is before designer baby furniture. So I was told by everybody that there was no connection between baby furniture and design.

John Corcoran  10:18  

There’s definitely been a movement because my my oldest now is nine. I have four kids, and there’s definitely been a movement over the last I’d say 1015 years towards that. I think that maybe you were you were part of that then?

Sally Dominguez  10:30  

Well, I believe I was a chair at the bloom now that when that came out, everybody wrote about how I had been the first and we’d started it after I did this. A couple of years after I did the excuse this is 2003 I think this came out for like stock a couple of years later I did some stuff mount Newson did some stuff over people that had said it wasn’t possible suddenly wanted to license this chair for me. So I lost control of it. I licensed it out. It was made in Italy. It was made in China. It’s in the powerhouse museum and I think it’s in the van I in London to So cool I didn’t even keep up.

John Corcoran  11:03  

So did you do you do you feel like that was the right choice then to license it out?

Sally Dominguez  11:09  

I always wanted to do a really cheap version and have IKEA sell it, you know and ironically IKEA came and took photos of the baby version the lowdown version and lo and behold made their own version. And I ironic because right now at singularity I’ve been working with ik on a top secret project. And I mentioned it to the dude and he’s like, Oh, I know that Jay. Like how cool that the head of I can notice my chicken. That’s great. Yeah, you know, I would have liked it more affordable, but I do you see them coming up in auction sites, and they holding their value, you know, from 2003. And people able to still use them you think about the key product was I made the materials so engineering and the design is so simple, it can’t break.

John Corcoran  11:50  

Right, right. You know, right now naturally Of course, having created a successful high chair you thought okay, I’m going to move to rain water. Okay, so how did how did the How’d you make that transition? Or did you invent other things in between?

Sally Dominguez  12:03  

I did a few other baby things, but I’m a bit like squirrel. Like, it’s a massively ADHD. And, and that is my problem as a business person is I have started many companies and I’ve done innovations that have generally been five years ahead. But I do not have longevity and to me I don’t have that kind of ability to run a business. I’m so distracted. It’s ridiculous. I’m not proud of it. I’m just like it is what it is. I’ve tried various strategies and it is what it is. So, so I was but I had worked with roto molded plastic and as an architect, we were going through massive drought in Australia, and people weren’t allowed to water their gardens. So you know the type of irrigation we have in California, you will be fined $300 every time somebody saw the hoses Come on. So I had these these clients that had small gardens and Sydney does have rain but it’s intimidating. And I thought what we need oh and and a massive amount of money was spent on the installation of these big tanks. So I decided what if we did like the Lego block of tanks that could be carried by one person installed by one person, but modular. So you could put in a whole lot of gallons equivalent of, but each one was a 50 gallon. And they linked together anyway I did that invented a new structure for tanks that has now become the standard for slimline tanks. But at the time it was everybody told me it wouldn’t work. And again, I was like, Oh, you know, I feel like it will. And it did. Didn’t patent it. I don’t have a patent really, I don’t really design project because you know, I don’t have the focus to go back and Sue people, I’d rather just keep moving. Anyway, so there’s a lot of copycat ones of those two. Yeah, at that time point. Well, yeah, that’s what brought me to California. I like

John Corcoran  13:40  

I know, I was thought with inventing the hard part about it from a business perspective is that it the time it takes to develop something to the point of selling it and having revenue coming in the door. Is that still as much of challenges that always has been because the other thing I’ve heard is that it’s you know, it’s faster people can get to market faster now, especially selling things online and whatnot.

Sally Dominguez  14:02  

That’s true. That’s true. The market has fundamentally changed the ability to sell online obot if your thing is too big, the standard packaging like my hog online isn’t really going to happen. nestin hog what kind of unnormalized I didn’t flat pack that didn’t package easily. They wanted something Amazon wanted to handle, you know, even if it had been around then. But uh yeah, I think I a lot of production people cbj company, a whole lot of people in Australia that got quite well known from the stuff I’ve done. Were in awe of how quickly I’d done it. But I am at hot, frugal and divita like I have very limited funds. I like to do it all myself. And if you don’t have bureaucracy, and you don’t have people saying no, then you can achieve a lot with very little and it’s true now more than ever, that if you want to test something, you can build a website, you can do it free, you can market online, you can do all those sort of things and and you could buy some Google AdWords and test something pretty quickly, but you could also just prototypes Something even though I was doing mass production, it could have been injection molded back in the day I couldn’t have afforded it. But I found a process that was more expensive but made kind of prototyping sort of doable. And I’m pretty good at convincing people that I’ve got a good idea. So people on side ready to help you only thing I didn’t ever get money, but but I always got my money back so you bootstrapped it so little.

Unknown Speaker  15:24  

So for just keeping it frugal, that’s the key,

Sally Dominguez  15:27  

I think frugal and I think actually, this is the lesson for today. I mean, if you look at the innovation happening in India, to a degree China in Africa, you know, these guys know how to innovate with no money and Americans are used to spending much more time themselves more and it’s hard then to say really, really pointy because right now with this massive about PayPal, we’ve got frugal will get you through.

John Corcoran  15:50  

Right. Yeah, you can bootstrap it. Yeah. Now, you mentioned that. That was what brought you to the United States. How did you end up in the United States?

Sally Dominguez  16:00  

Again, we’re wake up one day in Sydney, things were great I was on TV I was getting I was emceeing amazing conferences, all doing great things happy was happy kids were little. I woke up one morning and said to my husband, you know, I feel like our life is so great, you know, but it seems to be a tunnel. And it’s very kind of predictable. And even though it’s awesome, feel like we should just try something else. So why don’t we just go to America for two years and ski and see if we can make this new hug business stick? And he to his massive credit, because it was a huge career fail for me doing this? Not now. But at the time, he just went? No, it’s a good idea. I went dry. I’ll handle it. I get a vaser I got this extraordinary alien visa to enable me to come and try business people were all asking for hard over here. But you know, you’ve got to be in the states to sell in the States. Yeah. And I wanted to make it in the States. I don’t want to be making it in China because I really do believe you should make what you sell. So we came over here Yay, rolled in and promptly invested in local tulip. And then the recession hit any ones. Yes. It

Unknown Speaker  17:04  

was doing.

Sally Dominguez  17:06  

Yeah, Korea was at the top. I mean, people talk about what’s your biggest failure? What a massive fail to walk away from a massive Korea. heap of media, like just beautiful income, and just wander in and invest everything you have in this crazy table is ahead of its time.

John Corcoran  17:24  

Right, right. Yeah. Yeah. And here in the Bay Area to which is not a great place for manufacturing. Is that where you were manufacturing

Sally Dominguez  17:32  

chintan state, I was, like, parts in the Bay Area. I was making the plastics in Washington State. Yeah, I was a shoe model was a model. I wanted to try to be a little fish in a big pond. I really wanted to push myself. And I think in retrospect, that was kind of selfish because I had a family. But again, we’re here and everyone is thriving and the opportunities we’ve had been epic.

John Corcoran  17:55  

Yeah, you know, I mean, life is about trying new things. And you know, you could have stayed comfortable. In your small pond for a long time, right? Yeah, being the big fish in a small pond really

Sally Dominguez  18:05  

comfortable.

John Corcoran  18:06  

Yeah, exactly, exactly. I’m I, I can relate to that because I’m constantly done the same thing. So how do you pick yourself back up again?

Sally Dominguez  18:14  

Well, so we continue to try and so hard but like so many American entrepreneurs do and so many immigrant entrepreneurs also, we had all the jobs going so I was flying back to Australia every month I was doing TV back in Australia, I was bringing the money back here. So I was going back and doing emceeing gigs and TV and more TV and all sorts of stuff I did there. And then I’d fly back and see my kids again, I bring the money back it was at that time transferring really nicely and husband went and got a job, you know, went back into sales that we did the hog on the side. And then I did my media stuff and we slowly scraped ourselves back there

John Corcoran  18:52  

we ever tempted to go back.

Sally Dominguez  18:54  

Well, here’s the funny thing is I went back Australia was phenomenally on hit by that recession, people were so comfortable and I didn’t get it. I mean, I had people living in cars at the end of my street. I had middle class people who lost everything who you know was shooting you

John Corcoran  19:08  

and I live in Marin County, which is an affluent area. Yeah.

Sally Dominguez  19:11  

down at my local pates was a whole street full of people living out of their cars, and I go back to his tractor. And these people will be like, Oh, you know, I had to sell one of my five houses, but I think we’ll be okay. And I’d be like, you’re so clueless. And and it actually repelled me at it. So rather than go, Oh, I should move back with this free healthcare, free education. I could just like live the life. I thought, No, I like it’s better to be again, immersed in this change in this in this Chan, and how can you help and how can you learn from that? And then take those learnings and spread it so that people are less upset, less afraid, more hopeful?

John Corcoran  19:49  

I mean, how how does that going through that loss? How does that influence the work that you do today? Because today now you have taught for Stanford, you teach for singularity. We can Get into I want to get into your adventures thinking work but but how just specifically going through that setback because I think we all go through those in our lives. How does that affect, you know, your approach today?

Sally Dominguez  20:15  

You realize how little is important. You realize how little actually matters at the end of the day. And, you know, it’s funny, I was reading this great. I was hugely influenced by Madonna, as a teenager and I Madonna came out at a time and she didn’t give a rat’s. She’d be like, if you don’t like me, that is not my problem. And Coco Chanel also said, You know, I didn’t care what you say about me, I don’t think about you would all like and I think what you get when you go through this period of not having stuff and not having money and having to tell you kids, we can’t do what everyone else is doing a lot of stuff is you realize, we are actually really, really lucky. Everyone is healthy. Everyone is smart. We’re creative. Like honestly, this is not this is only a setback by developed world standards. Like it’s not that I was deleted. Beautiful food, right? Yeah, I think I think what’s interesting is Marin County gets a bit of a bad rap as being expensive. America in general gets a bit of a bad rap being expensive, but I will say, the neighborliness of the American people, enables you to live among people that might have way more money and never even feel it. You don’t people don’t make you feel that difference at least where I am in the Bay Area. I never met more loving giving neighborly people who took us in and just, you know, the roof collapse in the front room and all these people from my straight turned up, we’d be as an hemas and helped us deal with it.

John Corcoran  21:34  

Literally the roof collapsed. What did you and the literally the retreat fell on it or what?

Sally Dominguez  21:39  

No, I was. It’s a very old house. We were renting it And long story but the landlord wanted us out and he was letting it all full of down around us and we really didn’t have any money to fix it. And he wanted us out. Everybody turned out people who didn’t know you’re chained up, you know. And then when Simon was denied a visa, he was stuck in Australia for three months. That’s when he became an ultramarathon swimmer because he had nothing He was so upset that he took on this massive challenge. All these people kept checking in, how can we help? If you have to move suddenly, here’s how we can do it. So I feel like I learned the worth of amazing neighbors, I learned the worth of community. And all of you know how important it is for us to make sure we’re reaching out to each other. If we’re feeling down, we’ve got to reach out if we see that other people needing help, you know, we don’t shun that. We don’t fear it. We launch 110% into it.

John Corcoran  22:31  

Right. Great advice. Tell us about your adventurous thinking. methodology. How did you develop that?

Sally Dominguez  22:37  

Yeah, it’s pretty interesting. I am. So I was asked by the Board of Education in Australia to lecture for a week, several times per day, out of the powerhouse museum to a bunch of kids and their teachers, secondary school kids, they were shipping in from all over the state, New South Wales. They wanted to know what my design process was because I’d invented this stuff. How did I think and I was really I was quite traumatized because I I’m so not really Linear, right? And I’m slowly as I started thinking of what is swilley mean? I’ve been interviewing innovators and interviewing inventors for so long. What does it mean? And what it means is, as I researched and I talked to more people, it’s this theory of multiple intelligences, right? So if you have an issue in the middle or thing of thinking about, and you approach it from all these different angles, and you kick it and you poke it, that is what gives you understanding and meaning. And so what I designed with adventure sinking with five lenses, designed to throw you out of comfort and expertise into a state of mental bearable, discomfort, at a place that you would never normally think from because we all like comfort. So if you provoke yourself into this state of discomfort, the insights that you get on that thing in the middle, are totally new. And so five lenses, they’re designed so that you don’t get exploited by not having a big company. You’re not excluded by having no one to brainstorm with you can actually use these lenses to give yourself amazingly different perspectives on an Issue plethora of solutions, understanding meaning, so I did it for teachers and the students. And then it started spreading that I kind of came to America, somebody told me that I should talk to the Stanford Continuing Studies people that they might be interested and they went, never heard of anything like that doesn’t you know, your demographic will be middle aged white women. I’m like, he’s looking at me. He’s giving me as my demographic. And out to be old, young men, women, tons of international tons of local, all these people who came in for my first course and just went, holy crap, that’s so hard. But it’s so exhilarating. And now I have this profound understanding of what I’m capable of. So it really gave me the legs to just go You know what, I’m going to push on this

John Corcoran  24:44  

and what what are some ways that people can put themselves outside of their comfort zone without like, dropping himself off in the, you know, middle of the Serengeti or something like that? Like not to discomfortable right. But

Sally Dominguez  24:57  

I have done that. I did do a rally across America. That is A good bearable discomfort.

John Corcoran  25:03  

bad example then the surface of the backside of the moon or something like what?

Sally Dominguez  25:07  

So my most extreme. So if I’ve got a limited amount of time, and I’m doing something to singularity because singularities adopting all my interests and can stuff, if I’m trying to get a room full of people to understand how it feels to think in the realm of bearable this company, I use my pockle lens. So I’ll give you a quick nutshell. And anyone that’s listening could have a crack at this. Yes, basically, this if you if you think about it, your first reaction is going to be That’s impossible. That’s ridiculous is a waste of my time. And what you need to understand with mindset that is really for addressing chaos is that your expertise and your knowledge will self censor you. So that is the part of your brain that holds knowledge dia, and it’s saying we don’t know the answer. So this is a waste of time. So the first thing you need to understand is you have to consciously ignore that and push yourself the five minutes you have to or it will not work. You won’t experience bearable discomfort because it’s too hot. So pockle device It’s a it’s a disruption of systems. So if we said, for instance, I’m going to make a podcast, right? That doesn’t change. But then we say, how do we make a podcast? Right? What are our best practices, we write down three. So you might say, I seek out really interesting people. I sit them up for an interview, and then I interview and broadcast it out. Right? So we write down those three things. And then we invert each one of those without trying to think of a solution, we just invert. So we say, I’m not going to seek out interesting people. I’m not going to sit down, interview them one on one. And I’m not going to broadcast that thing out to the people. But I still want to make my podcast and I still wanted to have impact. So now I’ve inverted every best practice thing we know works. And I’m looking at three inversions, that if you look at those, your brain will go that there’s no way because that doesn’t exist. That is an inversion of best practice. Right? But if you sit and think about that long enough, you’ll start saying, Well, how does it work? Is it the people are each going to send me in a sentence I’m going to compile, am I putting it out? Am I doing it person to person? Is it like, they’ll be a solution that No, that doesn’t exist yet. That allows you to deliver the next generation of what you do well. So if you wouldn’t write down so you write down the three best practice things, you don’t change the outcome you’re looking for, but you completely disrupt the system. I’m gonna write it down. I can’t do it on the fly, because we need to write it down and puzzle on it. Nothing easy. And if you come up with a solution straightaway, I call this a Stanford MBA conundrum. Stanford MBAs every single damn time, I look at the first inversion, they go, Oh, I know the answer. And I’m like, Well, if you know the answer that it already exists, so you haven’t done your work, have you? Not what you have to do is look at all three because you have three inverted best practices. There is no way that exists. And you can now make a new system and this is work for so many companies, because right now we’re in this chair, this full revolution of exponential technologies, transforming it is crazy right? Now more than ever, this idea of transforming a system of doing is super relevant.

John Corcoran  28:02  

Tell me about what it’s like being inside of singularity University’s I had the amazing fortune to interview Peter Diamandis, a few months back and I reached out to you and you gave me some advice and questions to ask him. He’s really someone who I really admire all of his leadership. And he was one of the founders of singularity. So what is it like being inside of singularity?

Sally Dominguez  28:25  

It is it is relentlessly inspiring. Like, every day, I say to my friends, and they’re like, Oh, you become so corny. In your old age. Like, every day, I learned not one new thing, like five new things. We have faculty that are at the bleeding edge of digital biology and, you know, economics. And it’s fascinating, like, every day, I’m either doing a research project where I’m trying to find Like, right now, I’m trying to determine what are the new business metrics for the fourth revolution because old business planning and the ice doll stuff is no longer working, we see that, but what are the new metrics? They’re on? No one’s worked it out yet we in that moment. And so I’m interviewing our faculty who are running the pointy edge of various artificial intelligence and things and learning. It is the most dynamic and exhilarating place to be, you know, I, I see people people come in for our courses, or my group does custom, but they’re also these learning courses is one in December. They are life changing. It’s because you realize it’s not just about technology. It’s like, if the Singularity is machine intelligence and human ingenuity, and how humans leveling up to match what’s happening in technology, that’s my field of interest. That’s, yeah, it’s pretty exciting time. Right,

John Corcoran  29:37  

right. And so at the same time, we were talking about this a little bit beforehand, at the same time that you know, you’re helping people and how they should think and teaching people, masses of people how they should think there’s also this tension because you come as a background of having been an adventure in the past, you feel like, you know, I’m missing it or do you feel drawn towards it. I know beforehand we’re talking about in in, you’ve been working on something that has to do with using AI to help people who have suffered from PTSD inspired by a very personal experience you had. Yeah,

Sally Dominguez  30:11  

yeah, I’m constantly coming up with new ideas. My one thing I will say is I used to be very product oriented. And what I’ve realized is to have impact at scale systems and like, like adventurous thinking systems that can be digitized that can spread to this number of people will always have more impact so I can have more effect. But But I’m constantly designing things are two, a two little projects that are so opposite. So the one you referred to is this idea that we can use artificial intelligence, which detects human movement so much faster than the human eye. So if you’re relying on teachers at school, to find children that are being abused, to find kids with PTSD, and artificial intelligence does it better

John Corcoran  30:55  

to have like a sensor in the classroom that senses our emotion and some kids more fidgety, then,

Sally Dominguez  31:01  

really, it’s actually really, PTSD and ADHD manifests in the same way you see this amazing brainwave pattern of, you know, you consider something you think about it. Now, if we’re average people, and we don’t have those two traumas, then at the end of it, our brainwaves all kind of come together. And I go off in this line, which is realization and discovery. But if you look at the brainwaves of a kid with PTSD or ADHD, they scatter light at the end of it, there’s no resolution, it’s flies out into the universe at crazy, right? And so what you can actually do with this new high frequency stuff now, one to one is 30 days of this neuro frequency, watching brainwaves, helping people monitor their brainwaves, you can actually completely transform a kid with ADHD and PTSD. And you can transform their experience and the way that the brain was literally work 30 days, so I’m interested in, you know, that’s a one to one. How do we scale that? How do we scale that so that we can detect classroom, we can find the kids that need help. And we can use this kind of technology on mass to help them before it’s too late in my personal experience, that kid that I got was a light teen and so traumatized and I tried all these different therapies and things, but you know, it was too late. And he is a cluster B is quite a scary personality. It kills me, it kills me every day. So I’m kind of trying to find this way of scaling so that we can outreach to more. And then my other project is about human potential, this idea of like resilience. So you’re constantly thinking of new things, but now I kind of think how can I have a bigger effect?

John Corcoran  32:39  

You can tell how being just being around that community, people around singularity that inspires you to think bigger and how can have you know, I think Peter says, you know, if you want to become a billionaire, change the lives of billion people, I think, is what he says.

Sally Dominguez  32:51  

And he said that, yeah, they say that if you have the pyramid of fabulousness and human existence right at the very top is gratitude. But actually, and I believe it was Peter that spoke about this in one of his talks, there’s something higher than gratitude, and that is helping other people. And that that if you’re depressed, or if you’re feeling low and self worth, and you go out of your way to help one person or outreach to one person every day, you will transform the way you’re thinking, because we have this tendency in social media magnifies it all just thinking about ourselves and focusing on I have it too. But if you focus on how can I outreach every day, and affect someone else, or just hoping a little way to make sure they’re okay. It’s transformational. And it’s like you scale that up with impact in its its immense

John Corcoran  33:36  

Right, right. Well, great. This has been wonderful. Sally, I want to wrap things up with the question I always ask which is let’s pretend we’re at an awards banquet, much like the Oscars and the Emmys and you’re receiving an award for lifetime achievement for everything you’ve done up until this point. And you know, we always think our family members but you know, beyond that, who are the mentors who are the friends who are the thought leaders, the peers that you would look to that have inspired you That you would acknowledge in your remarks.

Sally Dominguez  34:02  

That’s a good one. I mean, I was thinking the other day when I was trying to tell my kids I think that actually, Madonna being such a rebel was hugely effective when I was a very, very nerdy, weird teenager, very weird, quite ostracized, and I found great comfort in her. I’d get an honest attitude really did inspire me. But, you know, I think about I’ve been to a personal and incredible low in the last 12 months, and almost didn’t make it out of it. And what really resonates with me over my entire lifetime is this quote, by the now good rapper Nikki, who even knew about him, this kid that I had actually gave me this quote, and it says, look around at your circle of friends, if you’re not inspired, it’s a cage. And I am lucky enough my entire life to be to be interacting with incredible numbers of inspiring people. And I’m inspired by so much stuff, and I I’m so lucky. It wasn’t until this last year that I ever found a crack in that and I think to have made it to 50 with only one method. drama Really? That could take me down is incredible. I give that to my family and my friends who are just inspiring on the daily.

John Corcoran  35:07  

Yeah. Sally Dominguez, calm DMING up as calm as well that right easy, sorry, easy calm or Zed as you’d say down under adventurous, thinking calm. And I know that you have an in person of interest thinking program at Stanford in February of 2020. Correct? Yes.

Sally Dominguez  35:25  

Do Continuing Studies is running me adventurous thinking weekend. It’s very, very full on. But as difficult as it is, it’s also very dynamic and exhilarating. Always had great people say.

John Corcoran  35:37  

Excellent. All right, well go connect with Sally. She’s a great person and a smart person and I love learning from you. So Sally, thanks so much.

Sally Dominguez  35:46  

Thanks so much, john. That was fun.