John Corcoran 11:24
Now, that’s an interesting transition into sales. You mentioned before we started recording that you said you thought you always would be interested in sales. How did you pick up selling skills? Was it just something that kind of came naturally to you? Or, you know, from, from doing lighting design to sales as can be a big leap?
Rich Mulholland 11:44
Well, it actually was from sales first, right? So lifestyle design was the interruption sales was the constant. When I was I’m very privileged to have non wealthy parents. You know, they’d love me, then put up with me, but I sometimes feel that we can Robert, kids have the strongest struggle when we have some wealth. And so I wanted things like I wanted bicycles, I went to a new school and the kids had better bikes in me and I wanted to wanted to be a mix like they had. So I tend to wait for there was a service in South Africa called the National Sales Association. And you can sell little personalized stationery. So I’d knock on your door and I’d sell you calling cards and business cards and letters with your name on them. And they were really nice. And I did really well off that I realized that I think for that I didn’t mind I was knocking door to door I was 13 Everyone thought it was like cute, because I was also way too short for my age seven. Cute, go get the checkbook, you know. And I kind of just it was everything I did from then was sales, I had a perfume business at school selling fake branded perfume to my teachers. And I had like a little side hustle going where I’d get my friends to go and say, oh, man, you smell so nice. And I thought I was so so like, I’m sure they do what was going on? Figured it out. Yeah. And and then after school, I was a waiter. And that was like my favorite. It’s like, probably one of my favorite jobs if it could pay better. I love being a waiter. It was like being on the whole time. I love the control. I love remembering people’s tables, everything they ordered. And so I love that selling aspects of it because that’s all it was. And I realized then a thing like people nowadays talk about cross selling. For me, it was always cross servicing. If you recommend more things to people in South Africa, we would get a 10% tip. I know you guys are like 20%. But we are 10% tip in South Africa and we get commission. So the only way for me to increase my tip is to increase the amount of product they ordered. So I would keep on all you got to try this Irish Coffee with an extra shot of God. I tried to make everything expensive. And the more I did the higher percentage tip I got. And I realized very quickly that people perceive good sales as service. And that was like mind blowing for 18 year old me I was like whoa, wait a minute. This is people don’t feel like they’re being sold. They feel like you’re offering a service. And this is by the way something that I’m like carried on into my business today like lessons from 18 year old me. Sometimes people talk about would you write a letter to 18 year old you sometimes I want 18 year old me to write a letter to 47 year old me because I forgotten stuff that he do.
John Corcoran 14:18
Yeah, totally. I waited tables in high school later high school college and I think everyone should do it. It is such an important lesson and customer service. I liked elements of it. I didn’t love all of it though. The way that you described it though, because one of the things I hated about it was that you whenever nose was relaxing and having a good time on a Friday or Saturday night you’re hustling and working and vice versa. That was one of the things that kind of was really hard about it for me.
Rich Mulholland 14:45
So my entire community then was my waitering friends like I actually decided at the end of school I remember I was driving away we call it a matric holiday. I’m not sure what you’d call it maybe like a spring break type thing but yeah, at the end of school, matric holiday, I was driving away and I remembered waving hitchhiked a lift home from Plettenberg Bay. And I was waving to the group of girls I went on holiday with. And I was like, That’s it. That’s that chapter of my life done. I don’t want to see any of those people again. And so I wanted to reinvent myself in the, in the next tier, so my entire circle of friends who were my waitering friends, we would work all night and interspersed shirts, these big red and white striped shirts, we would go to a local nightclub. And we would always take little leftover brownies and things for the door staff the bouncers and, and the lady behind the desk. And I would just get us in the door, we were always treated like VIPs. And that was my entire social circle. So it was working until late going out, arriving at work with a hangover again the next day and doing it all over again. And I did that for years. Which is funny because I stopped drinking at 90 and I’ve not drank since but I think I really uploaded on in that one year. So I had enough for a lifetime.
John Corcoran 15:54
Yeah. You talk in your in your speeches about entrepreneurial lessons. And you had an interesting one when you realize the band U2. They owned a lot of their gear, but there was a an interesting reason why can you share that?
Rich Mulholland 16:10
Yeah, sure. So one of the things that struck me when when I worked for Gearhouse was it was quite interesting, because at the time, so we were when when I joined, we’re a small little business called lightning Unlimited, but my boss had huge vision. He actually, he was a youngster in Israel. He joined a a road crew lied about his age joined, first joined the army. Then he left and he joined this road crew tour to South Africa. We saw the potential here just left the tour he was on and was trying to get people started staging company and they wouldn’t. And so he started one himself. And he built this business up. And then he went and he sold it to Gearhouse, which is one of the world’s largest staging companies. And because of the level of tech that he’d amassed, he got lighting, sound, staging, AV everything. And we became technically in South Africa, the largest staging supplier in the planet at the time. And I’d been researching this and I discovered that actually, we were the second largest and the largest was the band due to and I couldn’t understand why that was and a guy called Thomas Thomas had told me Thomas’s swag guy explained to me that the reason they did that was because this gave them leverage and allowed the band to negotiate the right to sell merchandising. Because the real way you make your money is you get the swag sales. And because they had the gear gave them a lot of bargaining power. And they were able to negotiate the merchandising rights and own all the proceeds from the merchandising.
John Corcoran 17:44
I thought that was a crazy, so much gear that they ended up renting it out to other bands.
Rich Mulholland 17:48
Yeah, so they would have all these gear for their tours, which were absolutely massive. And of course they finished a tour and then they would maybe sell that off to other bands. Because you don’t know if you can picture U2 concert. There’s always one step ahead of what the next year of concerts were looking like. Yeah. So they would come up with something and they wouldn’t be blown away that this could happen. Yeah. And then they would do those that Zooropa tour. I think it was anthem, baby. Yeah, exactly. And then people would be so blown away, they would want their screens and things and YouTube would move on to the next thing and buy new gear.
John Corcoran 18:19
I remember seeing them on the October Baby tour at Dodger Stadium in Los Angeles. And they had like this German Trabant. I think the East German car on the edge of like some kind of like long crane and the thing went up above the crowd and like soared over the crowd everything. And they always had the biggest screens, all the crazy stuff.
Rich Mulholland 18:41
They do like even weird things that no, it seems so normal now. But when they came South Africa, they one of the tricks that they did is they took this crazy, crazy, crazy, high res photograph, panoramic, 360 degree photograph. And every single person at the concert could zoom into their face. Wow. And so it was like one of these ones that when you look at it, it’s just the center thing of a stadium. You could scroll around and you could just scroll, scroll, scroll, scroll, scroll, and then you will see this person like this. Everybody got their own picture of themselves at the concert. That was funny ones where like, marriages got wrecked. That concert with the boys was not
John Corcoran 19:22
the bad side of the we talked a little bit about you’ve been involved in a member of EEO. And we were talking earlier about kind of the impact that you’ve had with different coaches on your career. I know there’s a number there’s two coaches that have a big impact on you that have helped you in this transition over the years from Rock and Roll roadie to behind in the office to eventually coaching speakers. Talk about the impact that they’ve had the coaches that you worked with. So
Rich Mulholland 19:59
I don’t know impact is the right word, because it’s pretty much if it wasn’t for them, if there wouldn’t be me, it’s beyond impacted. It’s absolute in every single way. I couldn’t have done this alone. You know, I had no idea. I still have no real idea what I’m doing and entrepreneurship, but like I’m making it up as I go along. And luckily, I was able to ask for help. The first coach was a gentleman by the name of Bill Foster, I met him I was wearing a Dead Kennedys t shirt with tattooed with sorry, cut off camo pants. And on the back of said, Nancy punks, eff off in all its glory. And this guy is sitting next to me sitting one row behind me, if you can imagine on a plane that taps me on the shoulder, and this is German guy, and I thought, oh, here we go. And he said, Excuse me, I was blown away by your laptop. It’s really small. What model is it? So we get chatting. And then I said to him, I own a business. It was like this. I’m a business coach. We exchanged details. And about a year later, I realized that I had no idea like, I was starting, you know, that phase, when you first start when you run the business as far as you can get. And you think, okay, my delusional self belief has literally run out of runway. This is as far as we can grow this thing, I need help. And either that decision was I stepped on, and try and find somebody to run the business, or I get a coach. And I remember I had this guy’s guidance I want him in at this stage. We had like, there was missing link, court jester distribution sold wafers and energy drinks, padded cell, the big screen advertising. And there was one more, and I brought it in this coach. And I said to him, could you come and chat to us and he wouldn’t come to me, I had to go to a meeting that he was in and I sat there waiting for him. And he came out and interviewed me. And then he listened. And he asked me a bunch of questions. And he said, Cool. I don’t normally work with businesses of your size. But I’m willing to make the exception because I see. I see something here. However, there is one caveat, it’s a big decision for you. But if you decide to do it, I will take you on. And he said, I will only coach one business, get rid of the rest, pick your favorites and get rid of the rest. And that was it. And he said, you’re welcome to call me once you’ve done that. And I did. I got rid of the mall was just missing link. And then I started a business and he came in the coach says, And he coached me for maybe 10 years, I still haven’t had lunch with them last year, and coached me for 10 years up to the point where he said, Okay, now it’s time now you can start another one.
John Corcoran 22:24
Oh, wow. That’s cool. That must have been an interesting point that he said, now it’s time now you can start another business.
Rich Mulholland 22:31
Yeah, it was great. And it took us two years right to hire. Samantha is the managing director of the business now. She’s still the managing director of businesses 25. She she moved away for three years to help her husband run a business. But basically, it had been here ever since. And it was two years of coaching Sam into the position and stepping me away from it and had was Him who called in him. He told me when I was ready. And in fact, the irony is my second coach, that coaching format was kind of like an EO forum. It was him running a group of eight of us. So Coach led EO for him, if that makes sense. And then he the my next coach, actually was somebody who was in that in that group with us rentable Ken, he became my coach for years afterwards.
John Corcoran 23:15
Now another person has a big impact on your life, who’s been a guest on this podcast is Warren Rustand. And I can’t tell you how many of my past guests on this podcast have said that Warren Rustand has had a massive impact on their life and their business. You know, said that, that he probably doesn’t even realize it. I actually have said this to him. When I interviewed him. I said, you know, I probably had two dozen people who have interviewed on this podcast who said that the biggest impact in their life is Warren Rustand. Amazing, man. So talk a little bit about the impact he’s had from the work you did with him.
Rich Mulholland 23:52
Yeah, so I was actually lucky enough to be with Warren Rustand last week in Santorini. And we get to you know, one of the privileges of my job as I get to share quite a lot of stages was born, which is really nice. But the first time I met him was near Houston event and I saw him speak and I was blown away. He handed Rhonda yellowed a bunch of pages with his 100 things he committed to doing because his dad said to him before you leave for college, you got to write me a list of 100 things you want to do with your life. And he you know, handed those around, and like you could see the list. And I was blown away by that. And then when the GLA came up the Global Leadership Academy, I knew it was for presidents only, and I was the sitting president at the title was for presidents and above. And I thought well, I’ve not actually finished my term as a president, I wonder. And so I took a I took a stab and I was like okay, let me give this thing a go and I applied for it. And you know, this one of the most applied for things in New York so I was very lucky when I was chosen. And I went to I went to the GLA I very nearly didn’t go I cancelled at the last minute because of address is coded we want to go into that in a second. But there I go. Okay, we got I gotta find out that was the dress code. So I’m a bit of a like, No, you can see I’m pretty casual guy in jeans and T shirt. And you know, that’s how I’ve always been my whole career. It’s a follow on from my rock’n’roll background, I guess I didn’t, I refused to wear long pants until I was 30. So every meeting with every CEO of every bank, I’ve walked into every bank in South Africa CEOs office in a pair of shorts, and they were okay with it. And I think I’ve got a reason why they were okay with it and why it actually was an advantage. But anyway, I’d gone. When I got this, I got this this of a dress code, and it said, that you’ve got to wear smart, like flannel pants every day. So like cockys. And I was like, No, man, this is just not me at all. This is ridiculous. And I went with my wife and my daughter, and we went to the waterfront here, and we went into a store the day before I supposed to leave. And I was trying on all these khaki pants and things. And they were laughing at me. They’re like, Oh, this is ridiculous. Like, we’ve never seen you like this outfit on button up shirts and hiding my tattoos. And I thought like, I felt like a kid going for a job interview. And I was getting an anxiety attack. I was like, I hate this. Like, why did they say yes to me? If they didn’t want me there. So I sent a mail, and I forwarded it to them. I said, Guys, I’m so sorry. But like, I really thought that you chose me to be I’m not willing to be a leader. If I can’t be a leader on my terms. It’s just not who I am. Like, I can understand why you would want me I don’t understand, I’ve never yet found a scenario in which people haven’t accepted me for who I am, except for this organization that I love. So respectfully, I’m gonna bow out now because I’m going to be uncomfortable for five days. And I just, I just won’t be the best version of myself, I really hope you understand. Thank you so much for consideration. And the first thought apparently, was that somebody just sent a message and said, This one member doesn’t want to join because of the dress code. And so they were like, well tell him that, you know, that’s it. And then George ganz is just extraordinary person that knows Warren. Well, and has as much of an influence for me as wine up there. He said, he read it on a plane, and he mailed me straight away, said, Rich, I read your mail, there’s a misunderstanding, you can come wearing your beanbag if you want. You just get on that plane. And I won’t take no for an answer. And I got on the plane. And that was it. And I described my life as to life’s I’ve lived I was be GLA and ajla before I went to that Global Leadership Academy with Warren Rustand, who primarily chaired it, and George, you shared it with them. And after that, I went through a transition and I became a different human being with a different set of values and a different set of intentions. And my life has never been the same since it was probably the biggest single inflection point of a personal change of me bigger than having children because I’m getting married. I was understanding the kind of person that I want it to be and how I could improve.
John Corcoran 27:57
What I don’t know if you can answer this in under an hour. But I’ll try it it was but but what what happened? What I mean, get a little under the surface for me explain like what how would they have such a massive impact on you?
Rich Mulholland 28:11
Um, there’s a few things right? You see, characteristics and other people that you hope that other younger versions, younger people will one day get to see a new and you look in your analyzers characteristics. And it’s a funny thing, right? So you start realizing, you know, Warren’s got it like Warren will be praised by many, many, many people, you know, what people rarely talk about is his business achievements. And they are astronomical, you know, CEO of many like fortune 50 businesses, works in the White House NBA player, like, the guy is legitimately a machine on every level. But what they speak about is the level of love and intention, this man brings to his family, his life and every individual that he gets the opportunity to be around. And then you find yourself thinking, well, that’s that’s what I want to be. And George Gannon is the same George Gannon is the same person he did those two gentlemen, I just realized, well, I want to be more like them. And I have to change if I do, I have to change some of my priorities. And I have to decide that this is the kind of person that I see myself as and I think I have that in me. And that’s what I want to be measured at another time. Like I’d been struggling a bit with one of these ideas in ear, you know, you know that Linus his Comparison is the thief of joy. And one of the challenges of joining eo is all of a sudden you’re around all these very wealthy intrapreneurs. So I went from generally being the richest person in my friends circle, like I was pretty well off, not the richest but I was, I was up there and to being one of the poorest in the people I knew. And so I thought like, I’ve got to be better. And I realized around the same time that in the Olympic Games of being rich, if there was an Olympic Games for rich people, I was never going to make the team I like and I thought like, hey, this isn’t your sport, like, that’s not your sports. So stop. So why are you playing that game? You already have enough? So what have you could move your trajectory and start playing a different game? And that’s what I’ve been doing ever since. Hmm,
John Corcoran 30:13
that’s a great explanation. I want to ask you, I know we’re running a little short on time here, but another person who had a big impact on your professional journey, Seth Godin, he came out with a book, Purple Cow. And there’s a story behind this. But basically, on a whim, you kind of dropped everything got on a plane flew from South Africa to New York and had a big impact. So talk about about that story.
Rich Mulholland 30:40
Yeah. So Seth Godin, I was a big fan of his my cousin introduced me to him. And he’d written a book called Unleashing the Ideavirus, which just blew me away. I mean, Seth Godin invented viral marketing, like he, that’s his phrase, that’s his thing. He basically coined the concept and basically brought it made it real. And he written another book that I’d written two other books at the time. And his fourth book was a book called Purple Cow. And I thought it was genius. The way he marketed it, because it didn’t come in a regular book, it came in a milk carton, and the you couldn’t buy one copy, you had to buy 11. And I thought this was genius, because nobody needs to read 11 books, you’re going to read one, and you’re going to give 10 away. And so the entire idea of something being remarkable and ideas spreading like an idea virus was built into this product. This is so genius. But the other thing was you couldn’t preorder it and you couldn’t order it from Barnes and Noble or Amazon. You had to go to Seth Godin ‘s website at this time. So I thought, okay, cool. And you know, I went to bed that night, I didn’t think much of it, it was launching that evening, you know, like 5pm PST or something. And I woke up in the morning, I was like, Okay, let me go and assess book sold out. So I sent him a mail, I said, Hey, Seth, and this is the thing Seth Godin has got this amazing thing. Him and Derek Sivers are two individuals, just I don’t know how they do it. But the long always answer your mail, even if it’s one line, and no, thank you, yes. How to Send them a mail. And his reply was very simple. I said, How can I get a copy of your book? And he said, Well, if you’re I’m running a private seminar for 15 people in my office in Dobbs Ferry, in New York, in like next week, Thursday, and so I think this was about the tuesday if I’m not mistaken. He said, If you attend that event, I’ll give you a copy of myself. And you know, so pride of place in my collection. I don’t even know if there’s a book in here. Like, I know, there’s something in here, but I’m not opening it and opening it. I live
John Corcoran 32:38
in New York and can’t open the card.
Rich Mulholland 32:40
Yeah, exactly. It’s like, this is probably sour by now. Like it isn’t. Because not going off.
John Corcoran 32:46
It well, it’s like a pristine baseball card is like you can’t open the package. Right? That would ruin Yeah, totally.
Rich Mulholland 32:49
Exactly. Exactly. You have to and this is like an artifact. And you know, so much happened. Like I came up with my elevator pitch idea on the plane to this to this gig. And I say it was amazing. I flew to the launch of his next book, as I mentioned to you, he launched his book, all marketers are liars on a global speaking tour of blogs. And he chose her blog is one of five blogs, we’re going to launch the his book on, which was incredible for my blog at the time. And I’m probably my favorite Seth Godin story. I mean, it’s so generous, we run a professional speaking program. And he agreed to guest lecture on it for me, he did a lecture called the most amazing. But one of my favorite stories was in 2005, at TEDGlobal, Booth, Seth and I did short three minute talks on the mainstage of Ted. And we’d been chatting before he wanted some robots T which was actually what I just finished now. And so I bought some robots T for them. And as I was presenting, my slides failed, and our first rule of presenting is prepare under the premise that your tech will fail you. And my slides failed. And I looked over at Chris Anderson, the curator of Ted and I was like, Can I restart? And he said, keep going. So I just had to win my talk and everything. And at the end, audiences, audiences always feel sorry for a speaker when tech fails, like if they try like, it brings you down to their level, and they want you to win most audiences genuinely want you to do well. And at the end of the day, it was like everyone was cheering and it was great. And Seth Godin came running up to me and he said, he said twice, which is my favorite thing ever. He said, Did you hear me? Whoop? Did you hear me? And it’s my favorite Seth Godin story of all time, like Seth Godin worked for me twice, and told me about it. That’s like, mic drop moment. That’s awesome.
John Corcoran 34:34
I love the name of your most recent book Here Be Dragons. The subtitle is How to win deals and influence ideas by mastering the eloquent art of storyselling. Tell us about it. What motivated that book?
Rich Mulholland 34:49
A collusion of factors. Back to number one. So I’ve been I’ve owned a presentation company now for 25 years, in two weeks, and I think you Let’s be more than number one thing if somebody says you do want to be a good speaker, they’ll say the same thing over and over again, tell a story. Nobody cares about your story. In fact, I’ve got a video coming out soon I’ll be obviously be out before this goes goes live on the biggest problem. The biggest reason public speakers fail professional speakers fail when they start as they stand up need to tell their story. Unless you are famous or have done something absolutely world changing. Your story isn’t the point. Your hypothesis is the point your story is a support cast member. So even in sales, people were saying a lot, you know, you got to just tell a story, you’re telling a story, but your audience doesn’t care about your story. You I’m what I had this core idea was that it’s not about telling a story. It’s about selling them a new story in which you play a part. So I don’t like the idea of storytelling, I think you’ve got to sell people the story in which their world is better because of that thing you’re about to tell them. And so that was the first the first point I was frustrated with the idea of storytelling as a whole. And then even within that there was another big thing that’s been going around a lot. And people talk a lot about the hero’s journey. And the one point I absolutely agree with is that you’re not the hero of the story. But the champion is in the chair, the stage sages on the stage, right? You’re the sage, they’re the champion, you got to make sure that happens. But every time we were going through these hero journey and things like this, and a lot of companies that specialize in make your customer, the hero and how do you do that? And I realized that actually the hero is uninteresting. The heroes only interesting because something else happened. So like Luke Skywalker is only interesting because Darth Vader exists. Harry Potter is only interesting because Voldemort exists. And I realized that they were always talking to them as they would always call them villains or baddies. And I realized that actually, it’s not just villains, they’re not villains. We need a better term for this because, yes, there is something there. But they aren’t always bad. And I like the term dragons. And I’ll tell you why. So first of all, the name of the book Here Be Dragons. Do you know what that phrase means?
John Corcoran 37:08
Yeah, it sounds familiar, but I can’t place where it’s from.
Rich Mulholland 37:11
So it actually comes from if you imagine those are old maps. Remember, those are AP maps of olden day explorers. And then they would have sea serpents and dragons on the bottom and go here ‘here be dragons, don’t go here’, ‘here be dragons at the bottom’ would say Hickson Troconis. And of course, it was a bit of a cautionary aside, because what they were saying is, everybody believes in dragons, but nobody’s found them yet. Therefore, the dragons must exist in the lands we haven’t discovered. So the areas on the map are the dragons. Those were the areas that we haven’t discovered yet. So you can face great peril and great sweat. But if you can find those lands, and you know, face those dragons, then you can be, you know, Christopher Columbus, or you know, kind of things like this. And so that was the appeal. And so I like this idea of dragons. And I see in my mind that there are in a story arc, or three dragons that make everything interesting. There’s a dragon of discovery, this going into the unknown and beating that unknown in order to create something new. There is the dragon of catastrophe that is the dragon, you know, oh, my goodness, you’re going to learn how to use Zoom quickly, because there’s a pandemic happening. And we’ve got to work from home, you know, impending doom, and shoot, the reason we have insurance is because you know, we know we will die. So that’s a dragon of catastrophe. And then there’s a dragon of opportunity. And that is often the obstacle, that’s the sleeping dragon in front of the cave full of gold, that if we can figure out how to get past it, how to pass that thing, we will be able to get what we need. And what I realized was that the dragon was the star of the show. If you can convince people that there is a dragon, then they need your weapon. It doesn’t matter. You can tell people, they’re heroic all they like, but if they’re not, you know, scared or cold to action, call to adventure, they’re not going to get up and go anywhere. So I think we spent too much time talking about the hero and not nearly enough time talking about the dragon and how can we render that for people. And as I was researching and writing talks, I wrote a small little ebook, I realized that more and more and more content, I ended up writing this book. And it’s definitely getting the best feedback of my three books. And it’s highly practical, and it’s actually led to our flagship product. So we do this for businesses. It was one of our core products. Very cool.
John Corcoran 39:27
Rich, I want to wrap things up with the question I was asked. So I’m a big fan of gratitude, big fan of expressing gratitude, especially to those who have been on the journey with you. So if you look around at your peers and contemporaries, however you wanted to find that could be other speakers could be other eel members, it could be coaches, it could be for mates, who would who do you respect, who to admire, who would you want to call out publicly and just thank them for being there for you.
Rich Mulholland 39:56
You know, partially given our conversation today And the person that I’m long overdue gratitude to, is the gentleman I mentioned that the the, the, you know, kind of top of the show, and that’s Ofer Lapid. When I, when I was relaying that story telling you that, you know, I just said to him, You have given me two years and he said, Go take three months and figure out what you want to do. Like, that’s an incredible amount of trust to put into a 20 year old 21 year old that has no experience. And if
John Corcoran 40:28
this were you in a conference room and let you figure stuff out for a little while, that was amazing.
Rich Mulholland 40:32
And every time I went to him for anything, like when when I saw a posting, saying management meeting, and I walked into that management meeting, and people were saying, like, hey, Mulholland, why are you here? And I said, Why run this little conference division, and it was just me, and we hadn’t done any work at that stage. And Ofer just said, wants to be a manager, let them stay. And I just think when I think back about the amount of chances that man gave me, it’s inconceivable that I would be where I was today. And so much of how I act is emanating and how he was so if I could use this platform, it would be Ofer. Thank you so much for having the faith in me you shaped a love of being cheeky and mischievous. And you turned me into the intrapreneur I am today and I’ve inherited your same I don’t give a shit attitude and I hope that I’ve done you proud so thank you.
John Corcoran 41:23
Here Be Dragons: How to win deals and influence ideas by mastering the eloquent art of storyselling and the Missing Link is the name of the company. Anywhere else people should go to learn about you Rich or connect with you or learn about your your various different endeavors?
Rich Mulholland 41:40
Yeah, if you go to getrich.af that will find links to everything. I do a YouTube video every week. And I’m probably most active on LinkedIn of all of the socials. So I would love to to see you over on LinkedIn and definitely let me know that was John and I’s conversation that struck up the relationship and my cup of coffee when I see him. Alright, thanks so much. Have a cup of coffee. I see you.
John Corcoran 42:07
Perfect. I’ll take it. Thank you, sir.
Outro 42:09
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