I have a quick question – can you really, systematically get the results you want from others ‘ even if they initially disagree with you or have position that is diametrically opposed to yours – while making them feel genuinely good about themselves, about the process, and about you’ Our guest on this podcast says, ‘Absolutely!” And he’ll explain how. Bob Burg is an author and a popular speaker at corporate conferences and entrepreneurial events. He regularly addresses audiences ranging in size from 50 to 16,000 ‘ and he has shared platforms with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President. Although for years he was best known for his book Endless Referrals (referral link), over the past few years it’s his book The Go-Giver (coauthored with John David Mann) that has really become what he’s most well known for. The book was a Wall Street Journal Bestseller and it has been translated into 21 languages. Now his most recent book is Adversaries into Allies: Win People Over Without Manipulation or Coercion.’ We’re dive into that book in this interview. On a personal note ‘ Bob really walks his walk.’ At the beginning of 2015, I published an article in Forbes.com titled the 25 Professional Networking Experts to follow in 2015. It got a bit of attention at the time, and I included Bob among that list. A few days after that list came out, I received a handwritten note in the mail from Bob thanking me for including him, and a few weeks after that, he sent me a copy of his book. So in spite of all his success, he still takes the time to engage in personal touches like handwritten notes. This episode is brought to you by my friends over at The Art of Charm podcast. The Art of Charm is an iTunes Top 50 podcast overall ‘ one of the few truly independent podcasts in that top 50. AoC is packed with ideas and strategies from how to work better to how be a better human ‘ they’ve covered topics like: how to create confidence; how to get people to like & trust you; productivity; networking and time-management. Their episodes are both fun and educational at the same time – not stuffy college professor textbook stuff. Go to TheArtofCharm.com or find The Art of Charm in iTunes or Stitcher or your favorite podcasting app. I love listening to the show and you should give it a try – I think you will as well. Enjoy! Right Click here to download the MP3Click here to subscribe via iTunesAdvertise on the Smart Business Revolution podcast
This episode is sponsored today by Rise25, the training company founded by my business partner, Dr. Jeremy Weisz and myself with the mission of helping business owners from professional services get away from trading hours for dollars and shift from one to one client work to one to many programs and offers.
We are building a community of entrepreneurs who realize the world and economy is changing and who want to work smarter than trading time for money so they can scale up their business and spend time doing what they love.
Check out Rise25 to learn more about our retreats and training programs.
Transcript of Interview:
Transcribed by GMR Transcription