Cameron Herold | Growing 2 $100-Million Companies, Bipolar Disorder, and Raising Kids to Be Entrepreneurs


Education is important, but do we educate our children in the most beneficial way?

This week’s guest believes there are better methods. 

Cameron Herold is the Founder of the COO Alliance, a peer network designed to cater to the second in command of organizations. Cameron is also the Founder of the Second in Command Podcast. He is known the world over as the “CEO Whisperer,” and also known as the mastermind behind 1-800-GOT-JUNK’s growth from a $2 million company with 14 employees to over $100 million with over 3,000 employees.  

In this episode, John is joined by Cameron to talk about the state of our education system, the emergence of social media, and why podcasts are so valuable to a business. 

In this episode, we also talk about:

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  • The Traits of Entrepreneurs and Those With Bipolar Disorder
  • Kids Should Be Trained to be Entrepreneurs, Not Lawyers
  • The Emergence of Social Media and its Effects on Business
  • The Power of Vision that Athletes Use
  • Teaching Entrepreneurs to Use Vision
  • The COO Alliance City Forums
  • Everyone Struggles With at Least One Personal Thing at a Time
  • The Current State of Education is Broken
  • The Second In Command Podcast
  • Why Podcasts are so Valuable
  • Who Cameron Thanks for His Success

Resources Mentioned:

Sponsor: Rise25

Today’s episode is sponsored by Rise25 Media, the done-for-you lead generation service to get you a steady flow of new leads, prospects, referral partners and strategic partners coming in the door every month, month after month.

Rise25 Media was created by myself and my business partner, Dr. Jeremy Weisz, and is part of our mission to help connect more entrepreneurs with their ideal prospects and referral partners.

We do this through lead generation and proactive outreach, and we do this through our done for you podcast service, which is the #1 thing I’ve done in my business and life.

To learn more, book a call with us here.

Check out Rise25 to learn more about our done-for-you lead generation and podcast services.

Right Click here to download the MP3

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Episode Transcript

John Corcoran  0:40  

Welcome everyone. My guest on this show is Cameron Harold, and I’m honored to have him here. He’s a longtime entrepreneur, the mastermind behind multiple nine figure companies, including he built his first $200 million companies by age 35. He engineered 1-800-GOT-JUNK, spectacular growth and $2 million 106 million dollars in revenue from 14 to 3100 employees and just six years. It’s insane.

Today he’s a speaker, author of multiple books, a podcaster, and the founder of the COO Alliance, where he mentors second in command executives.

But first, if you’re new to this show, I don’t charge a dime for this podcast. We’ve published hundreds of episodes, every single one of them I talked with top business leaders, CEOs, founders, experts, and I asked them to break down not just the businesses that they built, but the key relationships with clients, mentors, friends, peers, referral partners and influencers that are the backbone of any business and just share how you can do it too. So if you find value in this podcast, which I know you will, all we ask is that you subscribe so you get this content automatically and you can listen to it regularly. Also, before we get into this interview This podcast is brought to you by Rise25 media which is our done-for-you agency focusing on helping b2b businesses to get more clients referral partners and strategic partners through done for you podcast and done-for-you content marketing. I know my guests here Cameron is it podcaster as well, so he’s seen the light as well. And our company has over 20 years experience with podcasting, we believe starting a podcast is one of the best things you can do for your business and you personally. And if you do it right, it’s so many things at once. It’s business development, networking, client acquisition, referral, marketing, and more. You even get to have amazing conversations with people who admire like Cameron here today. So if you want to learn more about that, go to rise25.com and

As I mentioned, my guest is Cameron Harold. We met a number of years back at mastermind talks conference where I remember we were seated next to each other one day, which I think was an honor because Jason Gaynor, the founder mastermind talks, actually puts a lot of thought and effort into putting people next to one another. And we had a great conversation. I’ve been looking forward to interviewing you. It’s one of those things that you know, you you always have a have a dream list of people that you want to interview for your podcasts and it’s hard to get to all of them. I should probably just do one straight year of daily podcast so I can get through everyone. So I’ve really been looking forward to this. And you’re you’re not only a Renowned executive and entrepreneur but also this This is amazing. The publisher of Forbes magazine said Cameron Harold is the best speaker he’s ever heard which, that’s just amazing. Praise. I also mentioned briefly your books, double double meeting suck, vivid vision Miracle Morning for entrepreneurs and free PR. Go check out those books. But I want to start I know it’s a little bit old at this point, Cameron, but you did a TED talk. And you said that I think we should raise kids to be entrepreneurs rather than lawyers and as a lawyer and an entrepreneur, I totally agree. Because so much more job creation and economic growth comes from entrepreneurs, especially in today’s days, day and age. And but I know that this is something very personal for you too. Because yes, you grew up with with a DD and lack of ability to concentrate and you felt like a lot of times we we send our kids towards trying to fix what’s what’s not their strength, rather than focusing on their strengths and and i agree that that’s kind of crazy.

Cameron Herold  4:00  

Yeah, it’s funny my, well, it’s not funny. I think it’s really sad because as a child, I grew up in a system in a school system where I was told to sit still and pay attention and there’s only one right answer and be like everyone else and stop being so distracting and work on your weaknesses and get a tutor. And, and it was frustrating because every day I would try my best and I’d get dis focused, I get in trouble and I would get bored. And instead of the school system saying, Wow, you just want another public speaking competition, maybe we should get you a speaking coach. They kept identifying that I was weak in French or bad in history, and I should get tutors and in chemistry in French, and I still suck at French. And me. Yeah, yes. Like, I didn’t make any sense. Like, I wasn’t gonna use French. Why would I learn it? But if someone had said, Wow, you can study all the different entrepreneurs, the great entrepreneurs in history. What do you think I’d be like, that’s awesome. If I got to read about them and watch videos about them and be like, That’s amazing. But they pushed me to study things. And to do it in a way that wasn’t meant for me. So I was really, I kind of saw that early on. And then I also have the signs of bipolar disorder. I’ve got 11 to the 11 signs for bipolar where, you know, you’re told that attention deficit is a disorder and that bipolar is a disorder. Now, it can be if you’re on the very, very fringe, but the reality is about 3% of people are bipolar and about 3% of people are entrepreneurs. And most entrepreneurs are on the spectrum for bipolar. If I read you the 11 traits, and most entrepreneurs are also on the spectrum for attention deficit disorder. Maybe it’s exactly who we’re supposed to be. Someone this morning said, you know, that entrepreneurs are famous for seeing outside of the box, and I went, there’s no box, like, hasn’t anyone told you there is no box, right? Well, maybe entrepreneurs are supposed to be out of the box, and we’re supposed to see everything. We’re supposed to be scattered so that we get excited about ideas, and we see the market and the customer in the economy and our suppliers. And then we get bored with ideas. So we delegate them Maybe those are our strengths. And maybe the mania is why people follow us. And the stress or depression is simply us course correcting. So I’ve kind of been really passionate about that. I talked a little bit as you mentioned in my TED talk that came out 10 years ago, it’s still on the main TED. com website. They actually edited the title it was originally called raising kids to be entrepreneurs instead of lawyers and they cut out the instead of lawyers part.

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Daniel Marcos | Dotcom Riches, Rebounding from Failures, and Partnering with your Mentors


Failure.

Everyone avoids it, yet it can be our greatest teacher.

Those who learn from it, like this week’s guest, can go on to the highest success. 

Daniel Marcos is the Co-Founder and CEO of Growth Institute, a premier online training company engineered for mid-market companies worldwide. Daniel has been a CEO for over twenty years and is a keynote speaker on the subject of scaling business. Daniel partnered with Verne Harnish in the founding of Growth Institute. 

In this episode, John Corcoran sits down with Daniel Marcos to talk about starting a business when he was eight, learning from failure, and whether the Entrepreneurial spirit is learned or cultivated.

In this episode, we also talk about:

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  • How Daniel Started His First Business at Eight Years Old
  • Are Children Born with an Entrepreneurial Spirit, or is it Learned?
  • Daniel’s Mentors When He was a Child
  • How Daniel Started Mexico’s First Online Trading Business
  • The MIT Course “Birthing of Giants”
  • Starting a Company Just Before the Crash of 2008
  • The Lessons Daniel Learned From a Failed Company
  • Daniel’s Experiences in EO and YPO
  • Who Daniel Thanks for His Success

Resources Mentioned:

Sponsor: Rise25

Today’s episode is sponsored by Rise25 Media, the done-for-you lead generation service to get you a steady flow of new leads, prospects, referral partners and strategic partners coming in the door every month, month after month.

Rise25 Media was created by myself and my business partner, Dr. Jeremy Weisz, and is part of our mission to help connect more entrepreneurs with their ideal prospects and referral partners.

We do this through lead generation and proactive outreach, and we do this through our done for you podcast service, which is the #1 thing I’ve done in my business and life.

To learn more, book a call with us here.

Check out Rise25 to learn more about our done-for-you lead generation and podcast services.

Right Click here to download the MP3

Advertise on the Smart Business Revolution Podcast

Episode Transcript

John Corcoran  0:40  

Alright, welcome everyone. My guest on the show is my friend Daniel Marcos. Daniel is the co-founder and CEO of the Growth Institute. He’s been a CEO coach for over two decades a keynote speaker and scaling businesses. He’s a member YPO and EO serves as an ambassador to Singularity University and the CEO of EXO education in partnership with Celine Ishmael, another author, and speaker who I’m a big fan of, and so we got a lot of topics to cover in a short period of time. 

But first if you’re new to this show, we don’t charge for this podcast, I publish hundreds of episodes, every single one of them I talked to top business leaders, CEOs, founders and experts and ask them to break down how they built their businesses but equally as importantly the key relationships with clients mentors, peers, referral partners influencers that are the backbone of any business and I asked them to share how you can do it to to grow your business. So if you find value in this podcast, which I know you will, all we ask is you subscribe so you receive these downloads automatically and you keep on improving your relationships to grow your business regularly and consistently. And before we get into this interview, this podcast is brought to you by Rise25 media which is our done for you agency helping b2b businesses get more clients referral partners and strategic partners through a done for you podcast and done for you content marketing, your company has over 20 years of experience with podcasting. And we believe firmly that starting a podcast one of the best things you can do your business and you put personally, it is so many things at once is business development, networking, client acquisition, referral marketing, it even allows you to have a conversation with people whose work you admire and to learn from them like I’m about to do right now with Daniel Marcos. And it’s also part of our greater mission through restaurant alive to make the world a smaller place by creating connections helping you to connect with more of the people that you want to connect with. You want to learn more about that go to Rise25.com. 

Now, as I mentioned, my guest is Daniel Marcos. I’ve known Daniel for a number of years now, Daniel, and I’ve wanted to interview you for quite some time for quite a while you actually put me off you said I don’t know if that’s my thing. And then fortunately for me, you started your own podcast. And I think that kind of turned your around to the idea of being a guest on podcast. Now you have the official Spanish language EO podcast. EO an organization that I belong to, EO accelerator program, great organization, started in part by Verne Hornish. And, you know, Daniel, but you started at in entrepreneurship at a young age, you were just telling me before we started recording that you actually subdivided your parents garage in order to start a business at the age of eight. Tell us about that.

Daniel Marcos  3:13  

That’s correct. So I have two cousins, I was living in Mexico City them to costumes living in Monterey. And they build this tank in their in their backyard. And they put like 10 fish, and like a year later, they got like 1000 fish. So I saw my causes without any to the same. So we divided my parents crash in half. And I put this big tank, we call it we call it the tank of happiness, because the fish really reproduce really fast. So it’s to reproduce fish there and then sell them in a parent’s garage. And I did that for a couple of years. It was a lot of fun out of the home my parents allowed me to do because they put a real wall like like a concrete wall in the middle.

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Paul Edwards | Operation Iraqi Freedom, Quadriplegic Multimillionaires, and Networking with Influencers


Networking. It strikes fear in the hearts of many a businessperson. 

Despite this, it is a skill not everyone prioritizes. 

Paul Edwards is not one of those people.

Paul Edwards is the host of the Influencer Networking Secrets Podcast Show and an international best-selling author. Paul is the Founder of the Business Beyond Business Mastermind, which incorporates mentoring, teaching, and accountability for the Radically Generous Entrepreneur. 

In this episode, John is joined by Paul Edwards to talk about what it means to be an Extroverted Introvert, strategies for networking, and what he learned in two tours in Operation Iraqi Freedom.

In this episode, we also talk about:

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  • Why Paul Considers Himself an “Extroverted Introvert”
  • Being the Life of the Party is Not the Only Way to Network
  • Knowing Who to Talk to When Networking
  • An Interesting Apprenticeship That Transformed the Way Paul Connected with People
  • Lessons from Two Tours in Operation Iraqi Freedom
  • Paul’s Approach to Large Networking Events
  • Transitioning from Selling Insurance to Being Self-Employed
  • What Caused Paul to Want to Start Something New
  • Who Paul Thanks for His Success

Resources Mentioned:

Sponsor: Rise25

Today’s episode is sponsored by Rise25 Media, the done-for-you lead generation service to get you a steady flow of new leads, prospects, referral partners and strategic partners coming in the door every month, month after month.

Rise25 Media was created by myself and my business partner, Dr. Jeremy Weisz, and is part of our mission to help connect more entrepreneurs with their ideal prospects and referral partners.

We do this through lead generation and proactive outreach, and we do this through our done for you podcast service, which is the #1 thing I’ve done in my business and life.

To learn more, book a call with us here.

Check out Rise25 to learn more about our done-for-you lead generation and podcast services.

Right Click here to download the MP3

Advertise on the Smart Business Revolution Podcast

Episode Transcript

John Corcoran  0:40  

Alright, welcome everybody. My guest on the show is Paul Edwards. He is the author of the new book Business Beyond Business: How to Gain Magnetic Influence, Meaningful Connection and Profitable Publicity by Becoming a Radically Generous Entrepreneur. And we’re going to dive into the topic of that book and how to be radically generous. 

He’s also the host of the Influencer Networking Secrets Podcast was he was kind enough to have me on as a guest. He’s a coach, he’s a speaker, he’s an entrepreneur, also, US Army veteran, served over five years in active duty two tours, and Operation Iraqi Freedom. So thank you, sir, for your service. 

But first, before we launch into that, you know, if you’ve listened to a couple of episodes before, you know, we go deep with founders, with CEOs, with experts, we asked them to break down their business, how they built it and special in specifically, the relationships right with clients, mentors, friends, peers, business partners. That’s what it’s all about. That’s what makes such a big difference. And that’s why we’re here. And you know that that makes a big difference for your business. So all we ask is that you subscribe so that you’re going to receive downloads for this podcast automatically, and you can keep on improving your relationships to grow your business. 

Also, before we get into this, this podcast is brought to you by rise 25 media, which is our done for you agency. We help b2b businesses, get more clients, referral partners and strategic partners through either done for you podcast or done for you marketing. And our company has over 20 years experience with podcast and we believe that firmly that starting a podcast, one of the best things you can do for your business you knew personally, and I imagine, Paul, you would agree as well, because of all the good that has flowed from it for you. And you know, if you do it, right, it’s so many things at once. It’s really a Swiss Army knife, its business development, networking, client acquisition, it’s not just a simple one tool. It’s many tools at once. And it even allows you have a conversation with really smart people whose work you admire, like I’m about to do right here right now. So you want to learn more go to rise 25 dot com. 

Alright, as I mentioned, my guest is Paul Edwards. He’s an author, he’s a podcaster. The book is business beyond business. And Paul, you say in the book that you’re an extroverted introvert, and I thought that would be a good place to jump off. Because I hear from people all the time who say, you know, first of all, surveys say that the vast majority people consider themselves an introvert to some degree. And a lot of people think that networking is not for because I’m an introvert. What are your thoughts on that?

Paul Edwards  3:04  

Well, first of all, thanks so much for having me, john. And I really appreciate the intro there. And I would say to start off, that one of the best things I’ve learned about the whole extrovert introvert thing is that if we start to use it as a label, as opposed to a lens through which to look at our style of relating, we get into the whole thing of I’m not suited for that, because I’m an introvert, or they’re too extroverted to be, you know, to be involved in this group, because they’re too loud, right? And so funnily enough, actually, yesterday, I was just, I was interviewing Dr. Ken Keyes, I don’t know if you know who he is. He’s out of British Columbia, he has a company called consulting resource group. And he has taken a very deep, I mean, eight levels deep dive into this. And he has published a book on it. And he’s basically created this test, which I went through this morning, that begins to put more meat on the bones of this. 

And it shows you basically that you can be both at once, depending on the category, depending on the people you’re interacting with, depending on the circumstances. So for a practical example of this, I absolutely get a thrill and a genuine adrenaline rush, and a second wind, if you will, from being on stage with a microphone, right? And when I’ve emceed I’ve done MC work for the local Miss America pageants for the last five years running, and I just can’t get enough of it. Right. I love doing it and, and I I pay money to do it, I paid to rent my own tuxedo, sometimes for certain pageants, I’m apart. So it’s just, you know, but and then on the other hand, large crowds that used to that used to grab me more now it doesn’t like large networking groups, I don’t go to them. And, and I guess in that way, I’m more self contained, I’m more likely to draw energy from just being here, creating content

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Will Scott | How to Improve Culture, Improve Happiness and Productivity


The culture of an organization can make or break its success.

Yet most companies and organizations overlook the effects of culture on their success.

This week’s guest is out to change that. 

Will Scott is the resident Culture Czar at Culture Czars, a company he began with the goal of helping organizations transition from simply having core values to developing a valued culture. Will was CEO of Waer systems, is the host of the Culture Czars Podcast, and is the author of The Culture Fix

In this episode, Will joins John Corcoran to discuss his early career starting Waer systems, 

The first core values Will ever wrote, and how to develop a strong culture in an organization.

In this episode, we also talk about:

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  • How Will Founded Waer Systems
  • Core Values are More than Just Words on a Wall
  • Building a Strong Culture at Waer Systems
  • The First Core Values of the Company
  • Rewarding Employees Who live the Core Values
  • Screening Potential Hires for a Good Fit
  • Should Core Values be Displayed Publicly?
  • Does Company Management know if Culture is strong?
  • When Culture goes off track for a Company
  • Empowering employees by Giving them a Reason to Work
  • Who Will thanks for his success

Resources Mentioned:

Sponsor: Rise25

Today’s episode is sponsored by Rise25 Media, the done-for-you lead generation service to get you a steady flow of new leads, prospects, referral partners and strategic partners coming in the door every month, month after month.

Rise25 Media was created by myself and my business partner, Dr. Jeremy Weisz, and is part of our mission to help connect more entrepreneurs with their ideal prospects and referral partners.

We do this through lead generation and proactive outreach, and we do this through our done for you podcast service, which is the #1 thing I’ve done in my business and life.

To learn more, book a call with us here.

Check out Rise25 to learn more about our done-for-you lead generation and podcast services.

Right Click here to download the MP3

Advertise on the Smart Business Revolution Podcast

Episode Transcript

John Corcoran  0:40  

Alright, welcome, everyone. My guest on this show is Will Scott, he is a culture expert. He’s a podcast host, speaker, and author of The Culture Fix from core values to valued culture using nine deeds in 90 days. And we’re going to be diving into that and how you can improve the culture of any company you work in. 

But first before you before we dive into this, if you’re new to the show, we don’t charge for this podcast, I’ve published hundreds of episodes and every single one I talked to top business leaders, CEOs, founders and experts, ask them to break down how they built up their businesses and the key relationships with clients, mentors, peers, referral partners and influencers that were the backbone of their business and also more specifically, how you can do it too. So if you find this podcast, you find great value in this podcast, all we ask is that you subscribe so you’ll receive the downloads automatically keep on improving your relationships day after day. 

And also before we get into this interview, this podcast is brought to you by rise 25 media which is our done for you agency folk businesses, to get more clients referral partners and strategic partners through done for you podcast and done for you content marketing, our company has over 20 years experience with podcasting. We believe that starting a podcast one of the best things you can do for your business, and you personally and I imagine you would agree as well, Mr. Scott, because it’s just such a wonderful way you get to have great conversations with people like yourself, which I’m going to be doing here in a moment. So but our bigger mission with rising five is to make the world a smaller place by creating connections, helping to connect more entrepreneurs and business owners with their ideal prospects and referral partners who they love to connect with and love to work with. So you can learn more at Rise25.com. 

And as I mentioned, my guest is Will Scott. He’s the host of the Cultures Czars podcast, which I hear is just amazing. I hear it’s just absolutely amazing. So joking a little bit. It’s a great show, you gotta go check it out, be sure to subscribe, you’re also facilitator, facilitator, and trainer three, yo, yo, you’re an EOS implement, or you’re the author, of course of the culture fix. But take me back, you were CEO of where systems which you still continue to own a company that has software in the supply chain niche, and you’ve grown up that business it it’s on on every continent, you were saying beforehand, that you’re constantly, you’re adding new warehouses that are part of the system? Is that where you first started to think deeply about the idea of culture and its impact on the business’s bottom line?

Will Scott  3:10  

Well, yeah, it’s funny should say that, because Waer Systems is actually 20 years old this year. And in 1999, it took me about a year. So I think it was in 2000, that I wrote my first set of core values for my company, and kind of core values, I believe, is the sort of the first piece of material that you generate are the first concepts that you come up with, for for, you know, for, for having a great culture. Yeah, so that’s it began it Waer Systems 20 years ago,

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Dr. Diane Hamilton | Forbes MBA Chair, Improving Culture and Unlocking Performance with Curiosity


Curiosity.

It is the fire that drives us and fuels our greatest achievements. 

So how can we harness the power of curiosity to unlock our peak performance and jump-start our career?

This week’s guest can guide the way.

Dr. Diane Hamilton is the CEO and Founder of Tonerra, a leadership consulting and training business, a nationally syndicated radio host, and the former MBA Program Chair for the Forbes School of Business. She is also a keynote speaker and has a PhD in Business Management. Dr. Hamilton has taught more than one thousand business courses and is the author of Cracking the Curiosity Code: The Key to Unlocking Human Potential. 

In this episode, Dr. Hamilton sits down with John to talk about why curiosity is so important, the role of culture on the success of a company, and how to inspire curiosity in children.

In this episode, we also talk about:

Subscribe: Apple Podcasts | Google Podcasts | Subscribe on Android | RSS

  • Why Dr. Hamilton Believes Curiosity is so Important
  • Passion is Important in Order to Enjoy a Career
  • The Importance of Culture and Why Leaders Have to Buy In
  • What Dr. Hamilton has Learned from Talking With So Many Successful People
  • Networking and How Dr. Hamilton Meets so Many Influential People
  • The Role of Curiosity in the Changing Technological World
  • How to Cultivate Curiosity in Kids
  • Who Dr. Hamilton Thanks for Her Success

Resources Mentioned:

Sponsor: Rise25

Today’s episode is sponsored by Rise25 Media, the done-for-you lead generation service to get you a steady flow of new leads, prospects, referral partners and strategic partners coming in the door every month, month after month.

Rise25 Media was created by myself and my business partner, Dr. Jeremy Weisz, and is part of our mission to help connect more entrepreneurs with their ideal prospects and referral partners.

We do this through lead generation and proactive outreach, and we do this through our done for you podcast service, which is the #1 thing I’ve done in my business and life.

To learn more, book a call with us here.

Check out Rise25 to learn more about our done-for-you lead generation and podcast services.

Right Click here to download the MP3

Advertise on the Smart Business Revolution Podcast

Episode Transcript

John Corcoran  0:40  

Alright, welcome everybody. My guest on this show is Dr. Diane Hamilton. Dr. Hamilton is an award-winning speaker. She’s a nationally syndicated radio host. She’s also a Curiosity and Emotional Intelligence expert. So we’re going to be breaking down that idea of what sparks curiosity how to harness it, how to take advantage of it in your life. So I think you’re gonna like this discussion. 

But first, if you’re new to this show, we don’t charge a penny for this podcast, I published hundreds of episodes, every single one of them and talking to top business leaders, top CEOs, founders, experts ask them to break down not just how they build up their own businesses, but also what were the key relationships with clients, mentors, peers, referral partners and influencers that are the background of any business and to share also how you can do it too. So if you find value in this podcast, which I guarantee you will, all we ask is that you subscribe so you can receive the downloads automatically keep on improving your relationships every day. And also before we get to this interview 

This podcast is brought to you by rise 25 media which is our done for you agency focused on helping b2b businesses, get more clients referral partners and strategic partners through done for you podcast and done for you content marketing, our company has over 20 years of experience with podcasting. We believe that starting a podcast is one of the best things you can do for your business. And you personally and you know if you do it, right, a podcast is so many things at once it really the Swiss Army knife, it is a business development is networking, its client acquisition, its marketing, its referral marketing. It’s all these things. It’s why I love it. And I get to have great conversations like I’m going to in a moment here with Dr. Hamilton. So if that interests you go to rise 25 calm and you can find out more details. 

So as I mentioned my guest, Dr. Diane Hamilton, she is an MBA program chair. She’s an assistant professor, she’s regularly hired by companies like Forbes to speak to organizations and increase engagement, improve productivity, reduce conflict. She’s also a radio show host and interviewed leaders from some of the top organizations in the modern work workplace. She’s also taught over hosts and business related courses, which is just crazy me that you’ve done so many different courses. But you know, Dr. Hamilton, so you say that next to integrity and trust, your curiosity and willingness to encourage colleagues to challenge the status quo, you believe is one of the most critical characteristics in your own success in anyone’s success. So why is curiosity so significant and so important?

Dr. Diane Hamilton  3:06  

Well, thank you for having me on the show, first of all, and it is such a huge, huge issue in the workplace it and you mentioned integrity and trust. And there’s so many important behavioral issues that we deal with in the workplace. And I think that I got interested in curiosity, because everything I was researching, kept coming back to it. And everybody’s trying to fix engagement, everybody’s trying to fix motivation and innovation drive, whatever it is that everybody was working on. And it as if you start scaling back going, Well, what leads to this, and what leads to that, and you start to look at the foundations behind everything, it kept coming back to curiosity. 

So I definitely see it as one of the most critical things you can develop in the workplace. So that you can get all the other ingredients that lead to the end byproduct, I mean, the end product of productivity. And so I think a lot of people are just kind of starting in the middle. And I’ve used the analogy of baking a cake. If you mix all the ingredients, you stick it in a pan, and then you put it in the oven, if you don’t turn on the oven, you don’t get cake. And so the in this situation, if you want productivity, you got to turn on the oven. And the spark in this case is curiosity.

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Alexi Cashen | Lies, Deceit, and a $1.8 Million Embezzlement


Trust is the foundation of all healthy relationships. 

We all want to trust our employees, family, friends, and coworkers.

But what happens when trust in an employee is taken for granted to the tune of $1.8 Million in embezzled money from the company? Unfortunately for Alexi Cashen, she knows the answer too well. 

Alexi Cashen is the CEO, or she prefers to be known, “Chief Executive Optimist” for Elenteny Imports. A fast-growing multiple-eight figure wine business, Elenteny Imports is dedicated to helping its partners grow in the wine, beer, and spirits industry. 

In this episode, Alexi joins John to share her story of an ex-employee’s embezzlement of her company, how she discovered the scheme, and what she and her company did to survive the ordeal. 

In this episode, we also talk about:

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  • Alexi’s Cautionary Tale of a Bad Employee
  • How Her Employee Embezzlement Scheme Played Out
  • How Alexi Found Out About the Scheme
  • Why People Who Embezzle Usually Don’t Take Vacations
  • The Double Life That Alexi’s Employee Lived
  • What Alexi Would Do Differently
  • How Elenteny Imports Survived the Fallout
  • How Alexi Remains Optimistic Through the Ordeal
  • Running into Her Former Employee in the Bathroom During the Trial
  • Final Words of Wisdom for Other Business Owners
  • Who Alexi Thanks for Her Success

Resources Mentioned:

Sponsor: Rise25

Today’s episode is sponsored by Rise25 Media, the done-for-you lead generation service to get you a steady flow of new leads, prospects, referral partners and strategic partners coming in the door every month, month after month.

Rise25 Media was created by myself and my business partner, Dr. Jeremy Weisz, and is part of our mission to help connect more entrepreneurs with their ideal prospects and referral partners.

We do this through lead generation and proactive outreach, and we do this through our done for you podcast service, which is the #1 thing I’ve done in my business and life.

To learn more, book a call with us here.

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Episode Transcript

John Corcoran  0:40  

Alright, welcome everybody. My guest on the show is Alexi Cashen, and Alexi is the CEO or she prefers to be known as the Chief Executive Optimist for Elenteny Imports, which is a fast growing multiple-eight figure wine business, but this episode is going to be a little bit different from a lot of the other ones that you’ve heard from me because she has a startling story to share, and it a story she’s only shared with a small circle. Up until this point, mostly her close friends and colleagues to cautionary tale of fraud and deceit but one which every business owner and entrepreneur needs to hear so stay tuned for that 

But first before we get into that this podcast is brought to you by rise 25 media which is our done for you agency focused on helping b2b businesses to get more clients real partners and strategic partners through done for you podcast and done for you content marketing and lead generation Our company has over 20 years of experience. With podcasting. We believe starting a podcast one of the best things you can do for your business and you personally even get to have amazing conversations and insightful conversations with accomplished entrepreneurs, like Lexi here today. And if you do it right, a podcast is so many things at once. It is business development, networking, client acquisition, referral, marketing, and more. Highly recommended I tell everyone, they need to have one because you’re really missing out if you don’t do it. But our greater mission with rise 25 is really to make the world a smaller fate place by creating connections helping to connect more entrepreneurs and business owners with they’re ideal prospects and referral partners and people they love to connect with and to work with. Well learn more go to rise 25 calm and as I mentioned, 

My guest is Alexi Cashen she calls herself the Chief Executive Optimist. She spreads the gospel of empathetic customer service and sales panache. She has over 20 years of experience in food and wine. And she has had experience in hospitality, retail, wholesale and supplier positions. She’s worked in Colorado worked in New York City for a variety different companies. She co founded l&t imports back in 2010. It’s a wine importer that services, other wine importers helping them with their back office needs from logistics and order fulfillment, brand compliance, and accounting. 

So Alexi, you know, we connected through an EO Entrepreneurs Organization event that you came and spoke at. And you told a very candid story about a rogue employee will put it that way, a trusted employee that ended up really damaging the business. And so let’s just start where we start. You told the story of hiring this trusted employee who came on who helped your business and where was your business when you brought in this employee? How’s it doing it? Yeah, what stage was this will say?

Alexi Cashen  3:20  

Sure. Thanks very much, John, for having me on your podcast. Yeah, so the tale or this cautionary tale as you as you call it started. Although my business started in 2010. It was circa 2015, where our business had really catapulted, we went from just an infantile startup to, you know, really full fledged business, we were close to cresting $10 million in revenue. And we definitely doubled our employee base, and certainly had added a tremendous amount of new business and customers. And yeah, so we were we were hiring very quickly, probably too quickly. And ultimately, you know, brought somebody into our team that was, you know, a fox in the henhouse, so to speak somebody that had every intention to hurt the business from the get go. And we were completely ill prepared for that.

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