079: Bjork Ostrom | $250K from a Food Blog

Bjork OstromIs it possible to make $250,000 from a food blog?

It sure is.

My guest on the latest episode of the Smart Business Revolution podcast is Bjork Ostrom, one half of the team behind Pinch of Yum – one of the most popular food blogs on the web.

Bjork runs Pinch of Yum with his wife Lindsay, a former elementary school teacher.  They also run FoodBloggerPro.com, which teaches aspiring food bloggers how to launch and grow a food blog.

They publish all their income reports on their site so I can tell you that their business is set to bring in over a quarter of a million dollars this year. Not too shabby.

If this is your first time checking out this podcast, you may be wondering what this has to do with relationships.

After all, this is the podcast where I ask successful entrepreneurs to break down how relationships and connections have grown their businesses.

In fact, Bjork shares in this interview how this little food blog which Lindsay started in her spare time became so successful in part because of the relationships they built.

The blog actually became so successful that they both were able to quit their full-time jobs and work on the site full-time.

In this interview, we discuss:

  • How to sustain a passion for a side project, especially when no one is watching or reading
  • Why he says founding their business was like a 2-year unpaid internship – it’s an important lesson for anyone starting a business today.
  • Why they publish their income reports on a food blog
  • The importance of building relationships with other food bloggers
  • The role mastermind groups have played in their business.
  • How an introduction from a mutual friend led Bjork to meet an expert on building YouTube channels, and how he was able to use this relationship to grow their own YouTube channel for their business.

This episode of the Smart Business Revolution podcast is brought to you by Aweber email marketing software. Right now they have a completely free trial so you can try it out free for 30 days. Check it out — starting an email list is one of the best things I’ve ever done in my business.



Resources from this Episode:

Right Click here to download the MP3
Click here to subscribe via iTunes

Advertise on the Smart Business Revolution podcast