058: Derek Coburn Author of Networking Is Not Working | Why Networking is Broken — and What to Do About It

rsz_smart_business_revolution_podcast_artwork_red

Derek Coburn is a man who knows a thing or two about the importance of relationships.

He’s a financial advisor for high net-worth individuals, he’s an entrepreneur, and he’s an author of the great book Networking Is Not Working.

He finds that explaining all of these roles can be confusing. “Often times we get caught up in trying to be clever and it ends up not communicating what we do,” says Coburn.

Instead, Coburn recommends keeping things simple and relevant to the person you are talking to by asking them questions first. “By learning more about the person I am talking to first and what they do, I’m in a better spot to lead with what’s more relevant to the conversation.”

Today, Coburn is also the co-founder, with his wife Melanie, of Cadre DC, which is a business networking group in Washington DC that uses “non-traditional networking strategies” to bring together highly successful entrepreneurs and business owners who are focused on helping one another.

Derek CoburnThe model is based on the strategies Coburn used himself when the economic crisis of 2008/2009 hit and his business slowed down. He created an informal networking group consisting of his best clients and their top advisors and tripled his revenue and improved the quality of his business and created more free time.

We talk about:

  • Why the essence of building a network is helping one another
  • Why if you want to grow your business, you should start by growing others’ business
  • Coburn’s system for following up with people in his network.
  • How to find events that are a “win” for you in multiple different ways
  • The importance of helping clients and customers and becoming an advocate for their business – above and beyond the service you provide which you are paid to do.

Enjoy!

Resources from this Episode:

Right Click here to download the MP3

 

Click here to subscribe via iTunes

Advertise on the Smart Business Revolution podcast

Comments

  1. It’s nearly close to impossible to see well-informed people on this theme, in addition you come across as like you realize which you’re preaching about! Cheers

  2. This design is steller! You definitely know how to keep a reader amused. Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Fantastic job. I really loved what you had to say, and more than that, how you presented it. Too cool!|

  3. Concentration Technique #4: It is Ok to Take a Break

  4. I’m gone to tell my little brother, that he should also visit this webpage on regular basis to get updated from hottest gossip.|

  5. It certainly is nearly impossible to encounter well-informed men and women on this area, regrettably you come across as like you fully understand the things you’re revealing! Excellent

  6. I just desire to show you which I’m just novice to online blogging and absolutely enjoyed your post. More than likely I am probably to remember your site post . You certainly have memorable article text. Get Pleasure From it for sharing with us your blog webpage.

  7. You’ll find it almost close to impossible to find well-advised viewers on this content, however , you seem like you fully grasp exactly what you’re talking about! Appreciate It

  8. Heya i’m for the first time here. I found this board and I find It really useful & it helped me out a lot. I hope to give something back and help others like you helped me.|

  9. Howdy, I believe your web site may be having internet browser compatibility issues. When I take a look at your site in Safari, it looks fine but when opening in Internet Explorer, it has some overlapping issues. I merely wanted to provide you with a quick heads up! Besides that, excellent site!|

  10. It’s actually nearly impossible to encounter well-advised users on this issue, and yet you seem like you understand which you’re preaching about! Appreciation

  11. Skip Michael says:

    None of your pod cast worked. Reflects badly on your program, purpose and business.

  12. Skip Michael says:

    Well it works now.. might have been my computer, or your site. You might check it.

Speak Your Mind

*